Launch

For international tech startups exploring the US market

JANUARY - MARCH 2018
Course Fee: $1,800

Access Braid Theory's extensive domain experience, all without membership fees, warrants or equity sharing. The 11-week Launch Cube is specially designed for early stage companies located outside of the United States. The program is modeled after Braid Theory's 10-week Build Cube which provides entrepreneurs with accelerated programming for startup business learning. An additional module, "USA 101" provides startups with the tools they need to establish a presence in America. Particular attention is paid to preparing entrepreneurs for the California startup ecosystem and culture.

Participants will attend a variety of webinars and networking events to gain insights from experts in every facet of running a startup business: customer discovery and validation, business modeling, product development, intellectual property, fundraising, marketing and other critical topics. Each startup team will be assigned an industry-specific coach and mentor.

The Launch Cube curriculum is packed with workshops and presentations that help companies refine their value propositions, determine market fit and gain customer insights. Industry professionals will offer guidance in a wide range of topics essential to any successful business including licensing, regulatory strategies, marketing, fundraising, contract negotiation and more. Further, participants will work with the Braid Theory team to refine strategies and build relationships across our industrial focuses.

The program also includes assistance in developing an effective pitch deck. Participants who successfully complete the program will be invited to a Demo/Pitch Day to present in front of investors, corporate partners, industry stakeholders, media and influential guests. International teams will be invited to "virtually" pitch from their home country.

The Launch program will be conducted via webinar and Skype communication, however, entrepreneurs already located in the U.S. will have numerous opportunities to network with thought leaders and mentors during the program and at other Braid Theory events throughout the year.